Convictional vs. Mirakl

Mirakl doesn’t have platform integrations with any major ecommerce platform except Magento. Onboarding modern brands on Mirakl is a multi-step process that isn’t self-serve.

Convictional has native platform integrations with Shopify, WooCommerce, BigCommerce, and Magento 2. You can onboard vendors on any of these platforms in 30 minutes, completely self-serve.

Mirakl is a custom platform built for the needs of large enterprises. Current and former Mirakl customers we’ve spoken to say it is priced in the mid- to high-six figures annually, with some contracts priced in the low seven figures.

Convictional is priced to be affordable for every retailer. Our Standard Plan is 3% of monthly sales and our Growth Plan is $2000/month and 1% of monthly sales

Mirakl is known among some customers for having long implementation times after you sign up as a customer. Former customers have told us it can take between 6-12 months to get started.

Convictional doesn’t have lengthy implementation times for retailers. We average implementation times between one and three weeks depending on the complexity of their environment. Those using our out of the box Shopify and Magento 2 integrations can typically self onboard in a matter of days.

For those requiring API and EDI based connections, integration timelines are often dependent on internal development capacity or that of their partners.

Mirakl may be able to bring in your vendor’s products in your marketplace. But it can’t easily merchandise these products to fit your marketplace’s standards.

Convictional’s Autonomous Merchandising feature automates the bulk of your merchandising needs:

1. Product Data Transformations: We transform vendor product data, like product titles, product copy, and product imagery, to conform to your brand standards.
2. Product Data Validation: We’ll flag product data you require from vendors — ingredient lists, size guides, language translations, barcodes, and more — and notify brands to include them in your product listings.
3. ‍Product Taxonomy Alignment [Beta]: We’ll align new products to your existing product taxonomy, so that they live in the right categories and collections on your site.